Twitter Manual for Governments. Guidelines for public institutions based on the experience of the Government of Catalonia

Citation:

Work data:

Alternate URL:
pdf file http://serveisdigitals.gencat.cat/web/.content/02_CATALEG_SERVEIS/xarxes-socials/20170504-Manual-dels-governs-a-Twitter.pdf

Type of work: Handbook/Primer/Guide

Categories:

e-Administration | e-Government | Social Media & Social Software

Abstract:

The Twitter Manual for Governments provides techniques and ideas to help government institutions and public authorities operate coherently and effectively on this social networking service.

The book describes a number of emblematic examples of the Government of Catalonia’s Twitter presence, that offer an insight into the new digital communication channels and how this public conversation can be used to improve relations between government and civil society while also impacting internally on government bodies.

The book is a reflection of the collaborative and innovative approach employed by the Government of Catalonia’s Twitter account managers, organized around a large community of practice (CoP).