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The Virtual Handsake. Opening Doors and Closing Deals Online

Citation:

Work data:

ISBN: 0-8144-7286-9

Original name: The Virtual Handsake. Opening Doors and Closing Deals Online

Type of work: Book

Categories:

Communication and Culture | Social Media & Social Software

Abstract:

Just as online dating has revolutionized the way singles connect, very similar technologies are revolutionizing the way that businesspeople close deals. We wrote The Virtual Handshake to show you how to sign new customers, meet new business partners, recruit star employees, or even find a new job, all by using online networks. More technically, it’s the first mass-market guide to “social software”: blogs, social network sites, virtual communities, relationship capital management software, contact management software, and so on.