Weblogs: The Promise for Nonprofit Organizations (revisited)

As Marnie is asking for my opinion in his comment on my previous post, there goes my impression about the article (in fact, two articles).

Good points:

  • build and update a website the easiest way: a blog as an easy to set up and manage Content Management System
  • a blog as a means to show that you know and what you know
  • very good point talking about the blog in the field of knowledge management and project management – I really liked this

Weak points:

  • too much emphasis in Google and importance of blog in internet relevance: I guess there’s many other things to take in consideration such as meta tags, correct web design, content, etc.
  • should include some explanation about syndication, RSS feeds and so to include not only the blog publisher point of view but the reader’s – maybe the article’s part III? ;)
  • the example goes round and round in blog’s role in audience impact in different ways but same concept but should also cover dynamic information to members – I know this is more about intranets than blogs but… aren’t they that close one to another?


If you need to cite this article in a formal way (i.e. for bibliographical purposes) I dare suggest:

Peña-López, I. (2004) “Weblogs: The Promise for Nonprofit Organizations (revisited)” In ICTlogy, #12, September 2004. Barcelona: ICTlogy.
Retrieved month dd, yyyy from https://ictlogy.net/review/?p=158

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1 Comment to “Weblogs: The Promise for Nonprofit Organizations (revisited)” »

  1. Thanks for your opinions — I’ve been thinking about drafting a seperate article about RSS. I thought it might be too much to try and drop into that one article.

    And you’re right of course. This article didn’t touch on the internal value of blogs — knowledge sharing, communicating with members.


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