Finally, we have been able to set up the definitive programme for the course and all the details concerning its organization. The making of both the programme and the sponsorships has been quite an issue, but we believe that we, at last, succeeded in creating a valuable proposal for all those interested in the analysis of the changes that our society faces and the role of technology and culture in the whole set.

There are circa 200 people attending the course and we hope it will become an opportunity to create (and shift towards the Net) an open and critical conversation about the so-called “network society”. Registration closes on Monday October 6th.

The sessions will take place at the Centre de Cultura Contemporània de Barcelona (CCCB), c/ Montalegre 5. We’ve uploaded a wiki (multilingual) where the attendees can introduce themselves, share information and coordinate things like accommodation (the organization has not any agreement with any hotel) transportation or possible parallel activities that anyone might be willing to promote.

The programme is, hence, as follows:

NETWORK SOCIETY:
SOCIAL CHANGES, ORGANIZATIONS AND CITIZENS

Day 1 – Wednesday 15 October

Introduction
09h00 – 09h30 : Opening
09h30 – 10h30 : Juan Freire – Presentation of the course

State of development of the Network Society
Chairs: Ismael Peña-López
11h00 – 12h30 : Irene Mia

Organizations in the Network Society
Chairs: Genís Roca
12h30 – 14h00 : Enrique Dans
16h00 – 17h00 : Santiago Ortiz

Citizenship in the Network Society (I)
Chairs: Marc López
17h30 – 19h00 : Carol Darr

Day 2 – Thursday 16 October

09h00 – 09h30 : Juan Freire – Presentation of the day

Citizenship in the Network Society (II)
Chairs: Marc López
09h30 – 11h00 : Tom Steinberg

Communication in the Network Society
Chairs: Antoni Gutiérrez-Rubí
11h30 – 13h30 : Diálogo Josu Jon Imaz y Miquel Iceta
16h00 – 17h30 : Andrew Rasiej
17h30 – 19h00 : Gumersindo Lafuente

Day 3 – Viernes 17 October

Innovation in the Network Society
Chairs: Ismael Peña-López
09h00 – 10h30 : Carlos Domingo
10h30 – 12h00 : Ethan Zuckerman

Closing
Chairs: Juan Freire
12h30 – 14h30 : Round Table
14h30 – 15h00 : Closing

Some more info about the course:

• Website of the course, with more information about the speakers, fees, registration, etc.
• Facebook Event
• There will be translation to and from Spanish and English

Some info about the course:

• Website of the course, with more information about the speakers, fees, registration, etc.
• Facebook Event
• There will be translation to and from Spanish and English

PROGRAMME: NETWORK SOCIETY: SOCIAL CHANGES, ORGANIZATIONS AND CITIZENS

Day 1 – Wednesday 15 October

Introduction
09h00 – 09h30 : Opening
09h30 – 10h30 : Juan Freire – Presentation of the course
10h30 – 11h00 : Café

Citizenship in the Network Society
Chairs: Marc López
11h00 – 12h30 : Carol Darr
12h30 – 14h00 : Tom Steinberg
14h00 – 16h00 : Lunch

Organizations in the Network Society
Chairs: Genís Roca
16h00 – 17h30 : Miguel Cereceda
17h30 – 19h00 : David Weinberger

Day 2 – Thursday 16 October

09h00 – 09h30 : Juan Freire – Presentation of the day

Communication in the Network Society
Chairs: Antoni Gutiérrez-Rubí
09h30 – 11h00 : Andrew Rasiej
11h00 – 11h30 : Café
11h30 – 13h30 : Diálogo Josu Jon Imaz & Miquel Iceta
13h30 – 16h00 : Lunch
16h00 – 17h30 : Enrique Dans
17h30 – 19h00 : Gumersindo Lafuente

Day 3 – Viernes 17 October

Innovation in the Network Society
Chairs: Ismael Peña-López
09h00 – 10h30 : Carlos Domingo
10h30 – 12h00 : Ethan Zuckerman
12h00 – 12h30 : Coffee break

Closing
12h30 – 14h30 : Round Table: Freire, Darr, Steinberg, Weinberger, Lafuente, Domingo, Zuckerman, Dans
14h30 – 15h00 : Closing

Round Table: Connected Citizens. Cyberactivism.
Chairs: Rosa Jiménez Cano

Alana Moceri, president Democrats Abroad Spain

First time that primary elections can be done on-line. This means increasing the number of countries where voting is possible from 34 up to 161.

Online, everyone can contribute: absolutely everyone can upload videos to YouTube, photos to Flickr or text to any blog. Pro: democratization. Con: loss of control over your campaing.

Fundrising is key and is a good proxy to test the health of a political campaign.

Obama’s discourse is really 2.0: you can, empowerment, engagement. MyBarackObama.com is a good example of it, where you can even earn points as a reward for your implication and helping recruit other people. This really builds up a formidable base of activists.

Marshall Ganz: It’s values, not only interests, what drives people to take part in civic movements.

Sebastián Lorenzo

Fundación Generación Libre: how voters connect to social networks in Argentina. Not centralized, not decentralized, not distributed, but complex networks. They best way to boost complex networks is to build software that enhances the connection between peripheral nodes to the central ones (leaders).

Cyberactivism: activities to help bridge the digital world with the off-line world, with impact in the “real” world.

Cybermilitant: someone commited in the long-run with “someting beyond” cyberactivism. We’ve yet to find out what this really means.

Noticias LA: a distributed network of volunteers, living in all coutries of Latin America and Spain, selecting local news and feeding them to the site, acting as a news agency 2.0.

César Calderón

Social mediators are no more the protagonists in the Administration-Citizenry interaction: it’s the citizen the one that has to lead the approach towards their Government.

We are used to long run political campaigns, this is why, how and what for political parties were created for. But now people gather around more ephemeral and ad hoc actions. And, indeed, the top-down way of designing engagement has given place to a more bottom-up way of participating. Horizontal replaces vertical.

Antoni Gutierrez-Rubi

Goals of activism: have to be possible to reach and well planned. Assessment is a must and often overridden because of the speed of times and lack of time to reflect.

Proposals: agitation is good, but also reflection. A choral voice (i.e. making the same proposal from different places and points of view, but the same one) might be desirable now and then. Continuity and orientation of the discourse would help in the long-run engagement of our target.

Arguments: less opinion, more arguments. Ideas are good as long as they are “well packed” and backed with arguments.

Leadership: hyperleadership is good to avoid fragmentation, but has to leave room for shared leadership. Of course, leadership to achieve changes and goals. The ROI on leadership has to be positive and as big as possible. What matters is not getting there alone and early, but with everyone and on time (León Felipe).

Activists: they have to feel comfortable working without parties and organizations. But linked to the causes by following some basic rules. ARTivists: someone to be taken into account to help in the “packaging” of our ideas and arguments.

Plurality: are we in a networked world without boundaries… or sheltered in our trenches? Open minds.

Influences: credible, proximate, creating opinion. We have to impact “reality 1.0″, not think from and for the minority.